Pattrn
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 | |
| Ownership | |
|---|---|
| Owner | Allen Media Group |
| History | |
| Launched | August 1, 2018 |
| Closed | December 31, 2024 (Streaming network) |
| Links | |
| Website | http://pattrn.com |
| Availability | |
| Streaming media | |
| Local Now | 450 |
Pattrn (stylized as pattrn, formerly known as Pattern) is a climate-focused media division of Weather Group, a subsidiary of Allen Media Group. Launched in 2018, the division focuses on covering news regarding climate change, extreme weather events and sustainable living. Originally launched as a social media service creating shortform videos similar to The Weather Channel's collaborations with Great Big Story, the division has grown to include a streaming network on Local Now, and a climate-focused talk show on The Weather Channel hosted by Stephanie Abrams and Jordan Steele.
In April 2022, Pattrn was nominated for a Webby Award in the Sustainability & Environment category.[1]
Pattrn discontinued its streaming network on Local Now and cable networks on December 31, 2024, as a result of budget cuts at Allen Media Group, The Weather Channel's parent company.[2]
See also
References
- ↑ "The Weather Channel on Twitter". Retrieved May 16, 2022.
{{cite web}}: CS1 maint: url-status (link) - ↑ Goldsmith, Jill (November 25, 2024). "Allen Media Group Shuttering The Weather Channel En Español". Deadline. Retrieved April 15, 2025.
{{cite web}}: CS1 maint: url-status (link)
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